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ON
Sports & MediaOperations ceased

ON Platform

ON Platform (fka GameOn Technology), Inc. · North America

Current mark$24.0M
Cost$32.0Minvested capital
Gross MOIC0.8×
Ownership10%
Sector
Sports & Media
Industry
AI sports chat & commerce
Stage
Series B
Geography
North America
First invested
2015
Board seat
No

About

Conversational-AI chat and commerce for sports and retail (NFL, NHL, MLB, Riot Games); rebranded from GameOn Technology. Operations ceased in 2024; carried at a residual mark.

History

fair value ($M)
ON
In the close
Q3 2026 · consolidation
StatusWound down, 2024
FlagOperations ceased
Owning entityDirect SPV
SourceAlter Domus
Current value$24.0M
Rolled into the Direct Investments SPV — not separately tracked this close.